Operators said

Sales process & deals

Crescendo brings operational staff into sales conversations, not to sell, but to share what they have learned running the service for customers. Listen

Michelle said these operational folks say we have been in your shoes, here is what to look for and what to watch out for, even if you do not use us. She said because Crescendo works with many BPO customers every day, the company learns what is and is not working, including how some customers use competitors.

“We bring in operational folks who are not there to sell.”

From E62: CRO Life: from a $20B Exit, to a Hyper-Growth AI Org (Michelle Donnelly, CRO @ Crescendo).